A joint venture between the Taj Hotels and SATS (Singapore Airport Terminal Services), TajSATS Air Catering Ltd. is the market leader in airline catering in India. The company provides in-flight catering services at major Indian metros and manages Airport Lounges in Mumbai and Chennai.
 Having worked with Taj Air for redesigning their website, Indigo Consulting could leverage the experience gained to reflect the online corporate identity for the other Taj Group websites. Realizing this, TajSATS had approached Indigo Consulting identifying a need to refurbish their online presence. They wanted the experience to be in sync with the other Taj Group websites to reflect their premium brand identity.
Indigo Consulting has designed the website to project the TajSATS brand promise of quality and timely service, adherence to hygiene factors and confirming to international standards. Visitors can have a feel of the TajSATS experience by an online virtual tour created by Indigo Consulting, explaining the native production process of their catering services.
The website would be instrumental in capturing business enquiries from domestic & international clients, thus acting as an important lead generation tool. Adhering to the aesthetic appeal of the Taj Group sites, Indigo Consulting has been successful in portraying TajSATS as the premier player in the catering segment.
|
