REAL, the new Hindi entertainment channel from Real Global Broadcasting Pvt. Ltd has gone online with its pre-launch website at www.realtelevision.in. The website designed and executed by RGBPL's digital partner Indigo Consulting, provides a sneak preview of all the important shows that are expected to go on air during the launch of the channel.

According to Vidyuth Bhandary, Head – Marketing at RGBPL, "REAL is a smart, fresh and distinctive entertainment channel that has been tailor-made for the 'Neo Indians', who are urban oriented, outward looking and progressive. Digital media will be an important part of our viewer outreach efforts. We intend to go beyond just information and use the Internet and Mobile media to complement our on-air programming and provide genuine interactivity to our viewers. The website is the first step in that direction." He further added, "Indigo and its highly motivated team have done a commendable job and we wish them great success"

Vikas Tandon, Managing Director at Indigo Consulting adds, "We are really excited to partner with REAL. For a media company, the Internet is much more than a communication medium. It is almost a parallel distribution channel. Our objective with www.realtelevision.in would be to make it as popular and sought after online, as the channel would be on air."

Already, the website streams videos of REAL promos, and as the channel launches, the site will become richer and more captivating.

REAL is the recently launched smart, fresh and distinctive Hindi entertainment TV channel tailor-made for 'Neo – Indians'. With its cutting edge digital quality, indigenously produced unique formats and a fresh story telling approach, REAL promises a distinctive content blend of fiction and reality. The channel offers an interactive entertainment experience that is positive, fun and joyful. REAL rolled out on March 2nd, 2009, across all cable systems in India, reaching out to more than 30 million homes and will over time pan out to the Indian Diaspora across the world.

Established in April, 2008, Real Global Broadcasting Pvt. Ltd. is a 50:50 broadcasting entertainment network between Alva Brothers Entertainment and Turner International. The network leverages on the distinct expertise and best practices of the two partners. Alva Brothers Entertainment brings its in-depth understanding of Indian audience's entertainment needs that will help in providing insightful content. Turner's long-standing expertise in operating global broadcast networks gives it the edge in distribution, broadcast and process functions. REAL is the first offering from Real Global Broadcasting Pvt Ltd.